Resume

Experience

October 2024 - Present

Regional Supply and Monetization Manager MEAIP

Dubai, United Arab Emirates

I lead the MEAIP region’s efforts to maximize in-app ad revenue for publishers, driving monetization growth across the region. I focus on fostering strong relationships with existing publishers and building new strategic partnerships to expand our network. Leveraging my deep market expertise and extensive connections, I help app publishers reach their full monetization potential.

Additionally, I oversee the integration of Yango App Monetzation, a solution tailored to small and emerging publishers, empowering them to enter the monetization space. By guiding them through the process, I help them establish sustainable ad revenue streams or double their existing earnings.

September 2023 - October 2024

BD & CSM Supply (Pre-bid)

Yandex Ads

Dubai, United Arab Emirates

I focus on getting MEA publishers more revenue for their in-app ads. My role involves strengthening existing relationships and establishing new partnerships. Using my extensive network and market knowledge I help app publishers achieve monetization goals.

Part of my role involves working with Easy Monetization - a service specifically designed for small and beginning publishers, facilitating their entry into monetization. Through this tool, I help them build stable earnings from advertising or increase existing ones up to 2x.

April 2022 - September 2023

Publisher Account Manager

Dubai, United Arab Emirates

• Maintain, develop, and grow existing publisher partner relationships.

• Manage all day-to-day operations associated with publisher partners.

• Build solid customer relationships and serve as a point person for customer inquiries.

• Manage a patch of existing publishers and newly onboarded publishers.

• Train publishers on the Teads platform, encourage the adoption of new features, and provide feedback internally on publishers' needs.

December 2020 - April 2022

Publisher Partnerships Manager

Dubai, United Arab Emirates

• Manage existing relationships with web publishers, media companies, agencies and content sites from After Sales: Contacting, strategy/planning, solving publishers performance issues, working with the technical team.

• Understand what we provide as an added service and as an ad-tech company and the benefits publishers gain by using our products

• Coordinate internally with fellow Ad operations team and Commercial to continually optimize and grow publisher performance.

• Build solid customer relationships and serve as point person for customer inquiries

• Effectively leverage data analysis to support recommendations and ultimately grow revenue.

• Monitor and report the performance of key publisher metrics, as well as activities and events causing variances on a daily basis.

• Assist in implementing processes and structure to scale the Publisher business quickly and efficiently.

November 2019 - December 2020

Affiliate Account Manager

Dubai, United Arab Emirates

• Overseeing Affiliate Strategies - Content, Marketing, and Implementation for promotions and coupon offers.

• Monitoring the affiliates strategy, budget, clients expectations and negotiating new terms for promotions and offers.

• Providing progress reports to clients and upper management.

• Managing the Affiliate's marketing strategy, website, campaign and consult best strategies for optimizing conversions.

May 2018 - July 2019

Business Development Account Manager (MENA)

Google

Istanbul, Turkey

• Develop new business and secure new clients by presenting integrated marketing solutions (Digital Marketing).

• Developing a strong understanding of the lead's core objectives and through consultative sales.

• Played a key role in determining the objectives of commercial companies.

• Determine the appropriate budget and strategy through a common analysis of site metrics, success metrics, business model, and revenue model for potential customers.

• The preparation of the Ad words plan will meet the business needs and potential success metrics and close the deal.

• Develop sustainable advertising strategies for advertisers.

• Communicate proactively with decision-makers, mostly via phone-based meetings (within sales).

• Work closely with Ad-words account strategy experts to help advertisers reach their marketing goals.

• Create, manage and Optimize Google Ad Words Campaigns for all types of business.

• Create performance reports with Recommendations for improvements.

February 2017 - April 2018

MENA Sales Engineer (Account Manager)

Hanwha Q Cells

Istanbul, Turkey

• Work closely with management board to develop corporate strategy to achieve business objectives in Middle East market.

• Built and launched our strategic subsidiary platforms from scratch to penetrate and support the local markets.

• Develop a working relationship with strategic customers to promote Hanwha brand prominently and to create the pull effect on the brand.

• Account management of existing key clients and maintain the local customer relationship and push to continuously place the order with company.

• Understand and keep up to date with all solar products, process of solar installations, solar policy and solar industries in local market.

• Reported to Regional Director and met annual sales target (over $500,000 generated).

Education

2012 - 2016

Bachelor of Science - Energy Systems Engineering

Okan University

Istanbul - Turkey

The program in its traditional engineering disciplines is followed by a sequence of courses introducing the basic energy engineering concepts and their application techniques. Basic energy engineering concepts consist of matter and energy balance, thermodynamics, fluid mechanics, heat and mass transport, chemical and physical processes employed in the energy industry. Upon this background, the program offers courses in renewable energy and electrochemical engineering, business administration, finance and management.